Maybe you read this title and thought I was talking directly to you.
Maybe you read it and were thinking that same question as it relates to reading this blog.
It actually IS what your audience is asking themselves as they learn about you, your presentation or your training session.
To answer this question you MUST get your audience to see what’s in it for them, and you have to do it right away. Showing credibility and building rapport are integral parts of this and they are two of the key ingredients to presenting with Impact.
Whether you teach, train, or have an audience listening to your presentation, they are immediately thinking “What’s in it for me?” They also think, “Why should YOU be the one delivering this material?”
In Cram: How to Teach or Train Anything you will immediately learn to build your credibility as a trainer.
Here are some quick tips that trainees like:
- State your credentials early. Your trainees needs to know why YOU should be the one training the material to them.
- Tell them something about your role that shows how you help them.
- Show your audience that you know the solution to their struggle and that you can give it to them if they listen to you.
- Share stories and give examples your audience can identify with that showcase your expertise.
Yes, some of this is common sense but it’s not common practice, and it’s just the tip of the iceberg. There are many techniques and methods you can use to instantly get your audience to see the reasons they should listen to you and why you are the one that should be training them.
With CRAM from Rule the Room you really can learn the absolute essentials in the quickest way possible to train anything to anyone.
Now, so far I’ve only mentioned credibility. Credibility is just one of the steps in presenting with Impact.
Credibility is the first thing you must show your audience. Next is building rapport. Rapport is establishing a meaningful relationship with your audience.
Yes, you WILL need to develop a relationship with your audience if you want to be successful with them.
Rapport means you are meeting the needs of the trainees. At this point, they already know why they should listen to you, now you can show them how you will meet their needs.
You will get the tools to make that happen in Cram: An Accelerated Guide to Adult Learning for New Trainers. Here are a few quick tips:
- You can actually say things like, “here’s what’s in it for you…”
- Introduce yourself individually to your audience members before you start as they enter your presentation or class.
- Use humor in your stories. This warms up your audience and lets them know you are just like them.
- Show empathy. Show your audience you understand their challenges, their responsibilities and their day-to-day struggles.
Whether you have just been asked to train something and you’re not sure how to do it with impact or you’ve been thrown into a situation where there is no time to learn the ropes, chances are you will have to present, train or teach others.
Doing this with impact means you need to make sure they know why you are the one that should be presenting and training to them. Ruling the room is up to you. Helping you do that is up to us. We will enhance your skills.
As mentioned, these are just the tip of the iceberg when training, teaching or presenting. Check out CRAM and learn to immediately implement the right techniques to train like a pro…with Impact.
To learn more about our CRAM program click here: Cram: An Accelerated Guide to Adult Learning for New Trainers
